With so much effort, it is hard to believe that we still see e-AWB penetration at 28.8%, up by 0.8% from previous month. The positive growth trend continues, however, the rate of growth is not sufficient to meet the industry target of 45% by the end of 2015. The industry adoption needs to grow at least by 2% every month, which means a significant acceleration of e-AWB implementation. Certainly it’s worth remembering that in December 2004, the IATA Board mandated IATA to lead an industry-wide project whose aim is to take paper out of the air supply chain, and create the conditions to replace the existing processes with new processes where the industry, and governments, rely on the electronic exchange of information between the parties to facilitate the movement of freight.
After a very volatile first quarter, so far in Q2 air cargo markets appear to be back down to end-2014 levels 2014 was a comeback year for air cargo, freight tonnes carried by air grew 4.5% outpacing world trade growth of 3.0% The economic cycle and world trade continue their upturn, with world trade expected to grow 3.7% in 2015 Stronger growth in advanced economies and air freighted commodities leave room for cautious optimism later in 2015
With so much effort, it is hard to believe that we still see e-freight penetration at 3.4% versus potential e-freight shipments and 1.3% against the total air waybill volume.
Calogi continues to grow despite tough market conditions. We are ahead of our targets, but challenges remain in selling the benefits of technology.
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